About This Project
This 20' x 30' island trade show exhibit commands the attention of passersby, while prominently displaying branded imagery on the show floor. A fabric graphic tower topped with a fabric canopy stands in the center of the exhibit, housing a secure compartment for in-booth storage of marketing materials. Two archways topped with fabric canopies flank either side of the central structure and communicate brand messages to attendees. Finally, three Rental Counter 09 positioned at key entry and engagement points in-booth serve as natural attendee orientation spaces.